Privacy Notice

l. General information

The protection of your personal data is a major matter of concern to us at H.P. Marketing & Consulting Wüst GmbH. Personal data means any information relating to an identified or identifiable natural person such as, for example, the person’s name, e-mail address, IP address or postal address. We process your personal data in compliance with data protection law and this Privacy Notice.

The purpose of this Privacy Notice is to explain what personal data we collect when you visit our website at and use our website offerings as well as to explain how we process and use the collected data.

ll. Data controller

The data controller is H.P. Marketing & Consulting Wüst GmbH, Grootkoppel 9, 23858 Reinfeld, Germany, Tel. +49(0)453370110, Fax +49(0)45334595, E-Mail:

lll. Data we collect, purposes and legal bases of processing, and duration of retention

We collect and process the personal data stated below for the purposes and on the legal bases specified below and also for the period of time specified below.

1. Visits to our website

When you use our website simply to obtain information, the IP address of your computer is automatically logged for technical reasons. The IP address will be deleted at the latest 8 days after its collection; this short-term storage is necessary to ensure the general functionality of our website.

The only other data collected include access data that are unrelated to any specific individual such as the name of your Internet provider, the referring website the date and time of your access, the time difference to Greenwich Mean Time (GMT), the content of the request (specific page), access status / HTTP status code, the data volume transferred in each case, the browser, operating system and user interface, the language and the version of the browser software (‘log files’). It is not possible for us to derive information about your identity from these anonymous data. Your data will not be combined with data from other sources.

We process the data mentioned above for the following purposes: to facilitate the smooth establishment of a connection to our website, to ensure that the website is convenient to use, to evaluate the system security and stability, to improve our website offerings and other administrative purposes.

Art. 6(1)(f) of the GDPR provides the legal basis for the above-mentioned data processing. Our legitimate interest is derived from the above-mentioned purposes.

2. Cookies

We use cookies on our website. Cookies are small packages of data that contain specific information (e.g. the time of your server query, the operating system used, the type of browser, the referring website and the IP address) and are stored on the end device of visiting users when they visit a webpage. When you call up the corresponding server again, your browser will then transmit the cookie that it has stored back to the server.

We use session cookies on our website. These store a session ID that our server assigns to queries from your browser during a session. This allows your computer to be recognized when you revisit our website. Session cookies are automatically deleted when you close your browser.

Information on cookie settings in most common browsers:

In addition, we also use cookies in connection with Google Analytics which remain on your hard disk after the current session is over (“persistent cookies”). Such cookies are automatically deleted after a predefined period specified by Google Analytics (up to 14 months depending on the kind of cookie). This latter class of cookie is used to capture statistics on the use of our website and to enhance the services or functions that we offer in order to make them more user-friendly, effective and secure. 

The processing of the data collected by the cookies is necessary for the above purposes. This is also a legitimate interest in data processing within the meaning of Art. 6(1)(f) of the GDPR.

Most browsers are preset to accept cookies automatically. You can configure your browser so that you are notified when a cookie is received and may accept cookies only in selected cases or so that cookies are blocked in certain or in all cases or so that they are automatically deleted when the browser is closed. Please consult the following links regarding the most common browsers or the instructions in your browser manual.

3. How to contact us

If you reach out to us using our contact form or by e-mail, we will store the data that you provide so that we can respond to you. If you use our contact form, you will need to include your e-mail address to enable us to give you an answer. You are free to provide other data on a voluntary basis.

The data that you supply are processed on the basis of the consent given to us when you contact us (Art. 6(1)(a) of the GDPR).

Unless we need your personal data to do something that you have asked us to do before entering into a contract or to fulfill our contractual obligations to you, we will erase the data collected immediately after answering your enquiry.

We would like to draw your attention to the fact that communications with us by e-mail are not encrypted and therefore that we cannot guarantee the complete security of such data.

4. Job applications

If you decide to apply to us for employment by postal mail or e-mail, you should provide us with your full name, your postal or electronic contact address, a cover letter and your résumé. You are under no legal or contractual obligation to provide these data. However, we will not be able to process your application without them.

Please indicate whether or not we have your permission to keep your application for a period of up to 12 months so that we can contact you if there are any future vacancies. Naturally, you are under no obligation to do so.

We will use the data that you provide in your application exclusively for the purposes of processing your application. The legal basis for this is your consent pursuant to Art. 6(1)(a) of the GDPR and, insofar as special categories of personal data (e.g. information on your health, your religion, your ethnic origin, your political orientation or other ‘sensitive’ data) are involved, pursuant to Art. 9(2)(a) of the GDPR. If you would prefer that we not process such special categories of data, we recommend that you not provide such information in your application or delete or anonymize it.

You may withdraw your consent, in whole or in part, with future effect at any time. If you wish to withdraw your consent, please write to us at H.P. Marketing & Consulting Wüst GmbH, Grootkoppel 9, 23858 Reinfeld or e-mail us at Your data will then be erased straightaway. Please be advised that we will then not be able to consider your application or not be able to consider it in the form submitted. However, we also reserve the right to retain certain data for a period of up to six months in such cases in order to fulfill our legal obligations, in particular the documentation duties under the General Equal Treatment Act (Allgemeines Gleichbehandlungsgesetz).

If your application is successful, the data submitted could also be used for personnel administration purposes in the course of your employment. The legal basis for this is Art. 88 of the GDPR in conjunction with § 26 of the amended Federal Data Protection Act (Bundesdatenschutzgesetz n.F.).

In addition, we process data for the following purposes to safeguard our legitimate interests pursuant to Art. 6(1)(f) of the GDPR: It is possible that legal claims may arise by or against us in connection with the application process (e.g. claims under the General Equal Treatment Act) or liability for pre-contractual conduct). It may therefore under certain circumstances be necessary to process personal data to establish or defend such claims.

Your personal data will be processed only during the application process. If we cannot offer you a position, we will keep the data that we received from you for a period of up to six months after termination of the application process (from the date of notification to that effect) in order to be able to clarify any issues that may arise in connection with your job rejection and to fulfill our documentation duties under the General Equal Treatment Act.

If we are still interested in your candidacy and you have given us your consent to do so, we will retain your data for up to 12 months in order to be able to contact you in the event of future vacancies.

If your application is successful, the data submitted could also be used for personnel administration purposes in the course of your employment. In that case, the data will be stored for the duration of your employment and then erased at the end of the time limits prescribed by law or the respective employment agreement.

5. Marketing

We also use your data so that we can send you marketing information about our company’s services (e.g. newsletters, information about events etc.). You may, at any time, object to the use of your data for marketing purposes in general or in relation to specific things.

If you have consented to this, we will also send you e-mail marketing. You may withdraw your consent at any time with future effect by clicking on the unsubscribe link in the marketing e-mail or by writing to us at H.P. Marketing & Consulting Wüst GmbH, Grootkoppel 9, 23858 Reinfeld, Germany or by sending an e-mail to

Where we use your data for marketing purposes, this is carried out pursuant to Art. 6(1)(f) of the GDPR for the purposes of our legitimate interest in direct marketing or, if we send you marketing material by e-mail, on the basis of your consent pursuant to Art. 6(1)(a) of the GDPR.

6. Website analytics tools

Web analytics is the collection, measurement and analysis of data on the behavior of visitors to a webpage. A website analytics service captures, among other data, data about how a data subject moves from webpage to webpage, data about subpages that were accessed, or how often a subpage was viewed and how long a visitor spent there.

The legal basis for our use of the analytics tool described below is Art. 6(1)(f) of the GDPR. The use of analytics tools enables us to perform statistical analyses of the behavior of visitors to our site, which we need in order to tailor it to market requirements, to continually enhance it and to conduct a cost-benefit analysis of advertising on the site. Thus our legitimate interests require the use of such tools.

Google Analytics

We use Google Analytics, a website analysis service of Google Inc. (“Google”), 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, on our website.

Google Analytics uses cookies which are stored on your end device and which enable us to analyze how you use our site. The information generated by the cookie about your use of our website (including your IP address) will be transmitted to and stored by Google on a server in Europe or in a country which is a signatory to the Agreement on the European Economic Area so that there is no possibility of you being identified through your user data. Only after your IP address has been anonymized will the truncated version of it be sent to a Google server in the USA. Only in exceptional cases will your full IP address be transmitted to a server belonging to Google in the USA and then truncated there. At our request, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and Internet usage for us. Google will not associate any other data held by Google with the IP address obtained from your browser using Google Analytics.

We have configured Google Analytics on our website in a way that ensures that IP addresses are recorded anonymously. In those cases where, by way of exception, personal data are transmitted to the USA, Google has committed to comply with the EU-US Privacy Shield, see

As already explained, you may refuse the storage of cookies by selecting the appropriate settings in your browser. If you wish to prevent information generated by cookies about your use of the website (including your IP address) being sent to and processed by Google, you can download and install the following browser add-on to deactivate Google Analytics:

For further information about Google Analytics, please view Google’s Privacy Policy at:

7. Google Web Fonts

On our website, we use Google Web Fonts to present to all our visitor a uniform typeface. We implement Google Web Fonts locally, so that a connection to the Google server is not necessary and no data exchange with Google takes place.


lV. Recipients of your data

As a rule, the personal data that you provide us with are only processed by us. It may, however, be necessary for us under certain circumstances to share your personal data with third parties. We may share your data in particular with the following categories of recipients:

- IT service providers (e.g. hosting providers for making this website available),

- Web service Google Analytics,

- Other third parties to whom we outsource certain business activities (e.g. postal service providers, business, legal and tax consultants).

We will otherwise disclose your personal data to third parties only if and insofar as necessary (e.g. to answer your query) and legally permissible or where there is a corresponding statutory duty on our part to do so.

V. Right to object, right to access and other rights

Pursuant to Art. 15 of the GDPR, you have the right to obtain access to data that we process where it pertains to you. In particular, you have the right to receive information on the purposes of such processing, the categories of data processed, the categories of recipients, the contemplated duration of retention, the existence of the right to request rectification, erasure, restriction of or objection to processing, the right to lodge a complaint, the source of any data which were not collected by us, and the existence of automated decision-making, including profiling, and any meaningful information on the details.

Art. 16 of the GDPR also gives you the right to have inaccurate data rectified and any incomplete personal data completed.

Additionally, Art. 17 of the GDPR allows you to have personal data concerning you erased if any of the grounds listed in that article applies (if the data are no longer necessary for the purposes for which they were processed, if you have withdrawn your consent and no other legal ground exists for processing, if you have availed yourself of your right to object to processing pursuant to Art. 21 of the GDPR, if the data were unlawfully processed or if erasure is necessary to comply with a legal obligation). However, the right to erasure does not apply where processing is necessary for us to be able to exercise our right of freedom of expression and information, to comply with a legal obligation, for reasons of public interest or for the establishment, exercise or defense of legal claims.

Pursuant to Art. 18 of the GDPR, you also have the right to have the processing of your data restricted if you contest the accuracy of the data, if the processing is unlawful, but you are nevertheless opposed to having it erased, and if we no longer need the data, but you need the data for the establishment, exercise or defense of legal claims or where you have objected to processing pursuant to Art. 21 of the GDPR.

Art. 20 of the GDPR also gives you the right to receive personal data that you have made available to us in a structured, commonly used and machine-readable format or to require that the data be transferred to another controller.

Furthermore, where we process your data in reliance on our legitimate interests (Art. 6(1)(f) of the GDPR), Art. 21 of the GDPR entitles you to object to our processing on grounds relating to your particular situation or to object to processing for direct marketing purposes. In the case of processing for direct marketing purposes, you have a general right to object without providing any grounds.

According to Art. 7(3) of the GDPR, you may withdraw your consent at any time. That means we may not continue to process data on the basis of that consent in the future.

You also have the right to lodge a complaint with a data protection supervisory authority if you are of the opinion that the processing of your data infringes data protection law. Such complaints may, for example, be lodged with the supervisory authority competent for the controller.

The competent supervisory authority for us is:

Unabhängiges Landeszentrum für Datenschutz Schleswig-Holstein, Marit Hansen, Holstenstraße 98, 24103 Kiel, Germany, Tel.: 0431/988-12 00, Fax: 0431/988-12 23, E-Mail:

Please forward in writing any requests for information and other queries on data protection as well as any notification of your objection or withdrawal of your consent to H.P. Marketing & Consulting Wüst GmbH, Grootkoppel 9, 23858 Reinfeld or by e-mail to

VI. SSL or TLS encryption

We use SSL or TLS encryption on our website for security reasons and to protect the transfer of content of a confidential nature such as enquiries that you send to us via our contact form. You can see that a connection is encrypted when your browser’s address bar changes from “http://” to “https://” and a lock symbol is displayed in your browser bar.

When SSL or TLS encryption is activated, the data that you send to us cannot also be read by third parties.